Social Network SMM

Citadel, a Fortress Surgeon Digital Marketing electronic advertising firm, introduces an increased SEO solution for plastic surgeons, focusing on on-line exposure, individual involvement, and method development. In her previous role as VP of Biddable Media Daga focused on the advertising and marketing of wellness & health brands with all lifecycle stages: beginning with professional trial recruitment campaigns, through the pre-launch market-shaping, launch and advertising stage, finishing with patent expiration and marketing sunsetting.

A 25-year professional in the healthcare advertising and marketing area, Tracey started her career as a company account person for a variety of pharma brands and later on spearheaded the marketing effort to introduce a first-of-its kind website in the eyeglasses and eyecare room.

It was these early examinations that drove Underscore's concentrate on data driven programs and ROI measurement, a fundamental distinction in the industry. She believes Underscore is the model for exactly how media and advertising firms should, and will, develop in the future.

While at Underscore, she spent three years teaching Internet search engine Advertising and marketing at the WSE University in Krakow. One of her favorites memories of operating at Underscore was years earlier, when they figured out just how to map Nielsen data to Yahoo's target market base and show out ROI from digital media to retail purchase.